Marketing Manager

Nexgen Bros was founded in 2023 and is a leading player in the E-commerce industry. We offer unique products and great shopping experiences, developing high-quality brands in industries such as wooden furniture and home appliances. Nexgen Bros mainly serves the US and European markets through Shopify, Etsy, Woo-Commerce, Google Shopping and Tiktok Shop platforms.

GENERAL INFORMATION:

JOB DESCRIPTION

1. Develop Comprehensive Digital Marketing Plans:
• Build an overall Digital Marketing strategy for Nexgen Bros’ brands in the US/EU markets.
• Develop communication plans for each phase (quarterly/annual) including SEO, Paid Ads, and Social.
• Manage budgets, allocate resources effectively, and ensure KPI achievement (traffic, conversion rate, ROAS, ROI).

2. Build Content Strategy for Social Channels:
• Develop content strategies for platforms like Facebook, Instagram, Pinterest, TikTok, YouTube, etc..
• Work closely with the content and performance teams to deploy synchronized campaigns (branding + sales-driven).

3. Measure Effectiveness and Optimize Performance:
• Monitor, analyze the effectiveness of advertising campaigns (Facebook Ads, Google Ads, …) and report periodically.
• Provide insights and propose optimization directions for budget, content, customer files, and conversion journey.

4. Manage & Develop the Team:
• Lead and train the marketing team (content, design, performance) towards high performance and creativity

REQUIREMENTS:

• University graduate majoring in Marketing, E-commerce, Business Administration, Economics, or related fields…
• Minimum 3 years of marketing experience, with at least 1 year in a management position.
• Preference for candidates with deep knowledge of Branding, Paid Ads, and Content Strategy.
• Preference for candidates with experience working with the US/EU markets, especially in the cross-border E-commerce sector.
• Strong data analysis skills, strategic planning, creative thinking, and leadership ability.
• Fair English proficiency, good comprehension of English documentation.

BENIFITS:

• Salary negotiable based on ability + KPI Bonus.
• 13th-month salary bonus, Tet holiday bonus, benefits for weddings, funerals, sickness, maternity, and birthdays
• Full participation in Social Insurance (BHXH), Unemployment Insurance (BHTN), and Health Insurance (BHYT) according to regulations.
• Annual leave and periodic health check-ups.
• Annual company trip (1-2 times/year), participation in internal activities.
• Company support for lunch and free parking.
• Dynamic, creative working environment with regular training.
• Opportunities for personal development and career advancement.
• Provision of equipment during the working process

APPLICATION INFORMATION:

Candidates send CV with attached Portfolio via email: [email protected] or apply directly on the website.

“For any questions, please contact our human resources department. We are honored to welcome you to the Nexgen Bros family.”